Shampoos

Pure Volume Shampoo 9 oz / 266 ml

Pure Volume by Pureology
$30.00
Pureology Pure Volume Shampoo | Apothecarie New York
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This lightweight shampoo enhances volume and restores movement to flat, fine, color-treated hair.

Pureology Pure Volume Shampoo enhances volume and restores movement to flat, fine color-treated hair with key ingredients Wheat Protein and Eucalyptus Leaf Extract and a signature aromatherapy blend of Pink Grapefruit, Wild Rose, and Cedarwood.

Pureology is the #1 Professional Color Care Brand in the US* offering products that feature 100% vegan formulas and are Sulfate-Free, Paraben-Free, Mineral Oil-Free, and free of Animal Products or by-products, and Animal Testing. Our patented ANTIFADE COMPLEX® is infused into every formula to protect color vibrancy and ensure lasting color payoff. Sunflower Seed, a UV Filter, and Vitamin E fight color-depleting environmental effects while ensuring lasting shine. Our dual-benefit formulas provide color protection and customized care to address individual hair needs.

**Based on dollar sales reported in Kline's Kline PRO: Salon Retail Products and Services Database for the year ending December 31, 2019.

Benefits:

Body-boosting formula infuses hair with airy movement, fullness and extraordinary color protection

ZeroSulfate®, 100% Vegan Formula

Aromatherapy blend of Pink Grapefruit, Wild Rose, and Cedarwood

HOW TO USE
Apply a dime-sized amount to wet hair at the scalp. Lather and work down to the ends. Rinse. For extra cleansing, repeat. For best results, shampoo with Pure Volume Shampoo, and follow Conditioner with Color Fanatic Multi-Tasking Leave-In Spray and Style + Protect Instant Levitation Mist.

INGREDIENTS
Ingredients:

AQUA / WATER / EAU, COCAMIDOPROPYL BETAINE, DISODIUM LAURETH SULFOSUCCINATE, SODIUM LAURYL SULFOACETATE, SODIUM LAUROYL SARCOSINATE, SODIUM CHLORIDE, GLYCOL DISTEARATE, PPG-5-CETETH-20, SODIUM POLYSTYRENE SULFONATE, DECYL GLUCOSIDE, PARFUM / FRAGRANCE, CITRIC ACID, SODIUM HYDROXIDE, SODIUM BENZOATE, CARBOMER, PEG-55 PROPYLENE GLYCOL OLEATE, PROPYLENE GLYCOL, COCO-BETAINE, PEG-150 PENTAERYTHRITYL TETRASTEARATE, SALICYLIC ACID, PEG-6 CAPRYLIC/CAPRIC GLYCERIDES, GLYCERIN, BUTYLENE GLYCOL, BENZOIC ACID, TOCOPHEROL, HYDROXYPROPYLTRIMONIUM HYDROLYZED WHEAT PROTEIN, HELIANTHUS ANNUUS SEED EXTRACT / SUNFLOWER SEED EXTRACT, HYDROLYZED VEGETABLE PROTEIN PG-PROPYL SILANETRIOL, LIMONENE, BENZOPHENONE-4, CITRONELLOL, EUCALYPTUS GLOBULUS LEAF EXTRACT, PHENOXYETHANOL, CI 17200 / RED 33, POTASSIUM SORBATE.

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